ZaroxAutomated Amazon Ads Optimization
Zarox is Amazon PPC software that optimizes your bids daily, migrates campaigns to a single-keyword structure, harvests winning search terms, and covers your whole catalog with low-bid catch-all campaigns — so you hit your target ACOS without living in Campaign Manager.
Everything You Need to Win on Amazon
Powerful tools designed for Amazon advertisers at every scale.
Manual Campaign Migration
Migrate legacy campaigns to Single Keyword Per Campaign structure automatically. Better control, better performance.
Bid Optimization
AI-driven bid adjustments based on real performance data and forecasting models. Set it and forget it.
Keyword Harvesting
Automatically discover winning search terms from your reports and promote them to exact match campaigns.
Real-time Analytics
Track campaign performance with live dashboards. Monitor bids, conversions, and ACOS in real-time.
True ACOS (TACOS) Reporting
Ad-attributed ACOS alone overstates what advertising is really costing you. Zarox reads your actual Seller Central sales and separates organic sales from ad-driven sales, so you optimize toward your true advertising cost of sale — not an inflated one.
Stock & Buy Box Aware Bidding
Bids taper down automatically as a product runs low on stock or loses the Buy Box, and recover once it's back — so budget never chases an out of stock listing customers can't actually buy from you. Live Amazon pricing data keeps every bid sized to what that product can afford.
How Amazon PPC Automation Works with Zarox
Three steps from connected account to daily optimized bids.
Connect your Amazon Ads account
Secure OAuth connection to your Amazon Advertising account. Read access first — nothing changes until you approve it.
Set your target ACOS
Tell Zarox the ACOS you want per campaign. That target drives every bid decision the engine makes.
Let the engine work daily
Bids are re-optimized every day from your last 60 days of performance data. Winning search terms get promoted; wasted spend gets cut.
Amazon Ads Optimization, Answered
The questions sellers ask us most often.
What is Amazon PPC automation?
Software that manages your Sponsored Products advertising for you — adjusting keyword bids, discovering new search terms, and restructuring campaigns based on performance data instead of manual spreadsheet work.
How does Zarox optimize my bids?
Every day, Zarox analyzes up to 60 days of your search-term performance data and adjusts each keyword's bid toward your target ACOS, raising bids on profitable terms and cutting bids that waste spend.
What is a single-keyword campaign structure?
Each important keyword gets its own campaign, so it has its own budget and clean performance data. Zarox migrates your existing campaigns to this structure automatically and links the history for comparison.
What is a low-bid catch-all campaign?
A safety net of auto campaigns that covers every product in your catalog at minimal bids, so no ASIN sits without ad coverage while your main campaigns focus budget on winners.
Do I have to restructure my campaigns myself?
No. Zarox previews the migration as a dry run, you approve it, and the platform creates the new structure on Amazon and keeps the old-to-new lineage for performance comparison.
How long does it take to see results?
Bid changes reach Amazon the next day, but the data behind them needs click volume before it means anything. Most sellers give a change a full sales cycle — usually two to four weeks — before judging it, which is why Zarox keeps the old-to-new campaign lineage so you can compare like for like rather than guess.
What's the difference between ACOS and TACOS, and why does Zarox use both?
ACOS only measures ad-attributed sales against ad spend — it can't see sales advertising didn't cause. Zarox also reads your real Seller Central sales data, so you get TACOS (true advertising cost of sale): the share of ALL your sales, organic and paid, that advertising actually cost you. That keeps bids from over-optimizing toward a metric that ignores half the picture.
Does Zarox stop advertising products that are out of stock or losing the Buy Box?
Yes. Zarox reads live stock levels and Buy Box status from your Seller Central and Amazon Fulfillment data, and automatically tapers bids down before a stockout and reduces effective spend on listings that have lost the Buy Box — then restores bids automatically once the product is back in stock or back in the Buy Box.
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